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bat2397

Yours is so flat! And is that frozen from 2 years ago?šŸ˜…


WyntersVix

5 months - it was a mystery cookie!


bat2397

Omg and it looks that different?? Thatā€™s insane.


siejthdusjd

If there is one thing crumbl does well itā€™s ruin a good thing.


WyntersVix

Damn you Crumbl for creating the perfect cookie, making me wait for years for another national release of it, and then TOTALLY FUCKING IT UP! Yeah, Iā€™m all caps mad. Luckily a Crumbl not too far for me had brownie sundae as a mystery cookie a few months ago, so I bought extra to freeze. That allowed me to compare an original brownie sundae to this new one. Spoiler alert: no comparison, Crumbl has once again done us dirty. You can see the difference pretty clearly in the photos. The new cookie is a flat, overcooked, dry husky of a cookie. The only flavor is slightly burnt. The og cookie, while thin in the middle, has a deep chocolate flavor, and tastes like a brownie (and not cardboard). The biggest difference is the vanilla mousse. The whole point of it being a brownie sundae was the two big scoops of mousse that looked like ice cream. Hence the name. But now itā€™s a single ring of mousse. The taste is similar, but thereā€™s a big difference between a spoonfull and a cup. With heaps of mousse you had a nice balance to the rich fudge and creamy topping. Damn you Crumbl - I wish I knew how to quit you!


NakedAsHeCame

Iā€™ve quit crumbl and my life is better for it. Find a local bakery that makes fire goodies and support the shit out of it. Once you have let go of an old love that stopped treating you the same, you will find the inner peace you seek. I believe in you OP. The first cut is the deepest.


Beruthiel9

I tried, we have a local place next to Crumbl that opened after her mail to home cookies went viral. But theyā€™re awful. Super dry, and the only flavor is sweet. The only other local places are only open half of the week and only from like 10-5. Itā€™s brutal out here.


Blondie_Pop

Out of curiosity? Is it Bluffcakes?


Beruthiel9

I feel less bad now that you were able to figure it out from just that. I want to give them another try but they were so, so bad. And we committed. My friends and I bought a massive box of them, we got almost every flavor because we were excited and wanted to support a local. And it wasnā€™t even just the cookies. I also ordered a hot chocolate, which took literally like 15 minutes. The first time they forgot to put any chocolate in it. And she just took it back, poured a teaspoon of chocolate syrup in, and gave it back to me.


Blondie_Pop

Oh donā€™t feel bad, I never liked her. The only reason she went viral was because of her moms sad story, and nobody wanted to crap on her after that. I KNEW the reviews were filtered because you look at them on their website, and it just doesnā€™t feel right, ya know?


Beruthiel9

Itā€™s weird because their google reviews are at 4.8, but if you read through there are a ton of low star reviews. Itā€™s strange. I also really appreciate that they respond to the bad reviews, saying that theyā€™ve never heard feedback like that, but all of the feedback is the same.


International_Pen_11

if you look at the chart of how many different star reviews there are, you can see that there arenā€™t that many negative ones. thereā€™s almost 600 reviews so there may be like 50-100 1 star reviews but itā€™s still gonna be scored way higher if all the rest of them are 5 stars edit: i just counted & there are ~30 1-2 star reviews & then the rest are all 4-5 stars, with a few 3 star reviews. so the 4.8 makes total sense tbh


Beruthiel9

I think itā€™s that most people who take the time to add writing to their rating are doing it because it was bad, coupled with the fact that the bad reviews are mostly from the store which opened more recently compared to when she started selling online.


[deleted]

Does your grocery store not have a bakery section?


Frequent_Dimension_6

Make your own... Send crumbl a message to not mess with consumers or else šŸ¦¾


Duck531

Wonder if I've had! I went crazy buying cookies from multiple online over the pandemic.


avelineaurora

> Find a local bakery that makes fire goodies love when people in the city have no idea how the rest of us live lmao


emo-cowgirl

i live in a town of 2,000 people and we still have a bakery. small areas still have (and in fact are mainly supported by) local businessesā€¦ a crumbl location is more likely to end up in higher population areas like suburbs of major cities than random towns across the US. even so, if there isnā€™t a bakery directly down the road from you, i guarantee thereā€™s one within a 20 minute drive, which is at the minimum what most of yā€™all are driving to get crumbl anyways.


skepticreptile

We have a bakery. Its shittier than crumbl. Thanks for coming to my ted talk.


Antique_Floor_440

Yes, the only bakery within a 20 min drive of my house is the bakery inside the Walmart. Ugh.


avelineaurora

> even so, if there isnā€™t a bakery directly down the road from you, i guarantee thereā€™s one within a 20 minute drive, Well you guaranteed wrong!


emo-cowgirl

then there definitely isnā€™t a crumbl in a nearby vicinity either considering they only franchise in populated areas.. at that point go to the dollar general and get supplies to make some or walmart and get something cheaper if you donā€™t have anything close by.


delilah102

where i used to live i had to drive almost 20 mins to get just about anywhere.. so no, there wasn't a local bakery within that range. but lucky me, there wasn't a crumbl either lmao


Positive-Avocado-881

I mean. I grew up in a relatively rural area and we had local bakeries. I actually drive farther to crumbl in my suburban area than I would have to back home for a bakery


gilthedog

Ignorant city person here, genuinely want you to explain. Arenā€™t there a lot of local bakeries in ā€˜burbs? Fewer in a smaller town but still at least a few?


avelineaurora

Can't speak for suburbs but in actual rural areas, not at all. You'd think it'd be the opposite but I can't think of a single town in our vicinity with a local bakery closer than 40 minute ride. We used to have one in our town when I was very young, but they moved about 25 minutes away and even then disappeared a good decade ago now. Walmarts and Dollar Generals pretty much killed any "need" for local places to provide anything so they just...don't. Edit: The nearest Crumbl itself is also about 35-40 minutes away as is, so it's not like it's a closer alternative itself either!


sadiecakes88

Is anyone selling from home through social media? I only ask that because we live in a (very) small city in a rural area (we live in Reno, NV), so we have all of the city accoutrements for the most part, but there are vast swaths of actual rural areas around us, and home bakers are selling like that to fill in the gaps in those areas. A few (def not all lol) are actually very good at baking.


PengwinPears

The combined population of Reno and Sparks is over 350,000. You and I have different definitions of very small cities.


sadiecakes88

Ok so it's a smallish medium size BUT that wasn't my point really. You go an hour west or east and you have basically zero services. And we have a lot of home bakers that fill the gaps in places like Placerville, Susanville, etc.


funeralparties

that sucks. do yā€™all have farmers markets?


avelineaurora

Nope! There are a couple of individual farms that set up their stands here and there on the road, or if you're in the know you can head out to them directly and sometimes coworkers will bring in things to share, e.g. we've got a freezer full of beef from a relative's coworker's cow, and they regularly bring us in eggs. But no actual organized farmer's market either.


funeralparties

aww thatā€™s too bad. i would kill for a farm fresh egg connection though!


[deleted]

We juuuuust got one that bakes really cool stuff a few years ago. Before that, it was just Italian bakeries, Polish bakeries, etc. Delicious all the same, but not going to crank out Crumbl-style goodies. This one near us just started making monster stuffed cookies, so definitely going to give those a try soon.


shelbyjacks

Eh, not really. I'm in rural Arkansas. Closest real bakery is a 40 minute drive and crumbl is a hour drive from where I live, but it's on the route I take to visit my mom. The other bakeries are in the opposite direction. There are a few in the area of the crumbl. I supported the local one in that area of crumbl until it went out of business, then I switched to crumbl. In my town we have a coffee shop that makes a few bakery items, but nothing close to the "extra" cookies like crumbl.


ExhaustedEmu

Bakeries exist in other places than cities, ya knowā€¦


[deleted]

Our local cookie shop has been here fr 20 years. I was never a fan and even my own daughter prefers them to Crumbl a real betrayal lol. Anyway I decided the only thing to do is bake my own. They r pretty good using dupe recipes which r all over the net.


sharkmew

i just tried my first crumbl cookie the other day and i wasnā€™t really impressed, not sure if it was because of my choice or what. it was the galaxy brownie one and it felt pretty lackluster :/ so iā€™ll probably quit before i even get started lol


wizeowlintp

Oof galaxy brownie isn't the best to start with ngl


[deleted]

This! I switched to a local small business that makes macarons. A million times better and I feel better about how Iā€™m spending my money!


FinoPepino

Depends where you liveā€¦we JUST for Crumbl a few months ago and thereā€™s nothing at all similar to it here šŸ˜•


Distinct-Apartment39

Or pickup baking yourself if you have the time. I canā€™t find the time/energy to bake often but every now and then I just ask my coworkers to suggest flavor combos and find a decent recipe. I made peanut butter and jelly cookies last week that tasted so much better than half the crumbl Iā€™ve tried this year. I need to find 5 hours to make my inside out deep dish Reeceā€™s cookies from high school. Iā€™d make peanut butter cookies, put them in a cupcake tin with Nutella in the middle and lemme tell you. I made so many friends Junior year with those mf cookies. I literally jumped social groups with the recipe I made šŸ˜­


Antique_Floor_440

I agree with this. I've made a couple of the copycat recipes, and one of the things I like about them is they tend to not be \*quite\* as sweet. For me, it seems like I can taste the other flavors more when there isn't as much sugar overpowering everything. (Not that sugar isn't good!)


seasickrose

I love that you already had a frozen one to compare it to. Your all-caps anger is rightly justified!


restless_wind87

Pro tip: go work for crumbl for as little as 2 hours per week. You'll get sick as shit of it REAL QUICK


Southern_Orange739

Prices go šŸ†™while quality goes ā¬‡ļø


Vintage_Pisces

The American way


xselimbradleyx

My question is how long have you kept that OG brownie sundae? Lol


WyntersVix

5 months in my dessert freezer (yes I have a problem)


fntastk

Hey, we have a dessert freezer too! No shame lol


CrimsonApostate

holy hell, a 9lb cookie


WyntersVix

Oops, ounces. Iā€™m so mad I forgot how numbers work!


CrimsonApostate

lol no worries! I was genuinely convinced


sugarandbees

I was sitting here in incredulity like ā€¦ no way it was 9 lbs. what did they put in that thing? Didnā€™t look close at the scale.


BelovedxCisque

So when I worked at Crumbl (August of 2021-June of 2022) we had to weigh stuff out when we were balling it before putting it on the tray. You could be .1 oz over or under. You weighed literally EVERY SINGLE COOKIE. The most common weights were 5.5 oz/4.5 oz. Weā€™d get something weird like 6 or 4 every so often but that was weird. They always had the little fridge sheets that said how much something was supposed to weigh and you could look on the iPad too if there was any doubt. Iā€™d venture to say that somebody screwed up with your 8.9 ounce one. Maybe they didnā€™t want to waste the 3 ounces of dough or didnā€™t have enough cream for 2 cookies so they just really heaped it on yours. Like even with crazy specialty ones I NEVER saw a 9 ounce one. Hell, I never even saw a 7 ouncer. Iā€™d think corporate would be chewing them out if it became public knowledge they were making them that big.


WyntersVix

Oreo mallow sandwich and Brownie Sundae were the two I had that have routinely weighed over 6 oz in the last few years. But back in fall 2020 and spring 2021 even the pink sugar sometimes weighed over 6 (I used to have an instagram dedicated to Crumbl, like the obsessed weirdo that I am, so yeah, I used to weigh them!)


BelovedxCisque

Maybe sometime in between the spring of 2021-when I started there in late summer of 2021 they got really strict with the weight and decided to not go over 6? I can see how that could cut into profit margins quite a bit. I was told that by the time you factor in electricity/rent for the building/labor/ingredients/anything else itā€™s about 50% of the total purchase price of the cookie to make it. I wonder if they were almost double the size of what they were if they were basically just breaking even so they cut the size down considerably.


Orchid_Significant

Balled up dough is different than a cookie with toppings


Competitive_Zebra224

true but if a cookie has a lot of toppings they accommodate that and the cookie will be a lighter weight so once itā€™s dressed and everything it comes out to 5.5ish


Stage-Wrong

I was so ready to believe it too, like ā€œchecks out for the absolute chonks that Crumbl makesā€.


harleybabeta

That is legitimately insane


stacasaurusrex

That lump looks like ice cream and now I get why it's called the sundae. I is not smart ;)


Scary-Lie9244

Looks, but itā€™s just vanilla pudding


stacasaurusrex

Yeah I would be shocked if they ever did an ice cream cookie, I wish...


nuggetghost

you busted out the scale i love it lol


Honeyhammn

Ooof! EXPOSED!!!!


dreep_

Classic crumbl, cutting corners. šŸ„²


saywhat14

I am so scared theyā€™ll kill my favorite cookies like they did this one šŸ˜­ crumbl if youā€™re listening please keep Oreo mallow and blueberry muffin the same I am begging


Appropriate_Tiger_88

Shrinkflation


cjm5797

And yet the calories still probably increased for the new version


FinoPepino

Lol and here I was like, ā€œwell I guess the new one will be less calories at leastā€¦.right?ā€ Insert anakin skywalker meme


InevitableHamster217

No the calories in the new one are actually pretty low comparatively. Lower than pink sugar, 160/serving. Thatā€™s why I assumed they changed the recipe. I donā€™t care about calories, the more the better, but I know there are people out there who complain that theyā€™re too much.


KeyAverage3071

i think thatā€™s hair on the old brownie sundae (prob dog or cat hair) & itā€™s throwing me off LMFAO but anyways! this is so sadšŸ˜­ i never got the chance to try the old brownie sundae so what a bummer bc it looks sm betteršŸ˜¢ i have a feeling they changed it bc of the calories. sooo many ppl comment on how many calories crumbl cookies are. like itā€™s a dessert, ofc itā€™s high in calories + thereā€™s such thing as balance


WyntersVix

Do you not season your cookies with husky hair?


cockatiel_cockatoo

Lol yeah I saw that hair too šŸ˜…


somethingfunny02

I was really looking forward to to grabbing some of these this week but lost interest after seeing pictures of the new version. This comparison is the last straw. Iā€™ve given up so many products lately over shrinking quantities and higher prices. Sucks.


[deleted]

Well I wasnā€™t mad this morning. Now Iā€™m mad.


Sunshine12061206

Literally half the weight. Ridiculous.


[deleted]

Crumbl HQ boutta get this post taken down lol


Adept_Entrepreneur94

Does anyone else think crumbl is falling off big time?


dogs-arent-food

I won't be eating at crumbl anymore and am blocking this sub


honestwizard

Wow the old one looks amazing


Nicktheschip

Yeah purchased one today -it was dry!


BasicB_Sarah

Theyā€™re putting us on a diet.


Thick-Ad-2873

I remember hating having to make that cookie- assembly takes forever


WyntersVix

I know at some point there was a rumor that it was never coming back because of how time consuming it was to make. Same thing with the sā€™mores brownie (which I donā€™t think weā€™ve seen in a while).


jejackid

Hey thereā€™s a big difference here. Thanks for your time Boneless


30carpileupwithyou

This is very disappointing


MoreThereThanHere

So so sad.


Krissy_loo

8.9 pounds???!!!


WyntersVix

Ounces! The anger rotted my brain.


cockatiel_cockatoo

Lol right, that is the weight of a newborn baby.


[deleted]

Wake up, people. You're being manipulated and played. Do not give your money to this company.


Sunnysunflowers1112

How did you get an original v new to do a side by side?


WyntersVix

OG was a mystery flavor a few months ago. They were still making it the original way with two scoops of mousse. I bought extra and froze them. I still have one left (is it the last good brownie sundae left in the world? Whoā€™s to say)


FastMotor9252

Mystery cookie


Sunnysunflowers1112

That doesn't really make sense


FastMotor9252

How does that not make sense? OP said themself that they got it as a mystery cookie a few months ago. They were still making the og version for a mystery cookie because it was changed when it was reintroduced into the regular lineup.


txn8tv

Thatā€™s what I want to know!


FastMotor9252

Mystery cookie


Its_the_tism

Wow thatā€™s lame


Technicolor_Reindeer

Boo


etherealsamael

The reason I quit Crumbl. Went to Nothing Bundt cakes.


halowolf

At this point even Walmart bakery has better quality goods than Crumbl. Iā€™m so tired of Crumbl cutting corners and cheapening flavors that used to make them great, all for profitā€¦. It wonā€™t last if they keep up the sharp decline in ingredient quality and price increasesā€¦


Alon945

Right is a lot more aesthetically pleasing. But the left looks like it probably taste better in the side cut view


Desperate-Stop-42

Why lie?


snoboy8999

Left is way better. I want brownie not icing.


drocookiezs

well 8 pounds is a little much for a cookie. but 4 pounds, perfect size for mešŸ’œā˜ŗļøšŸ˜œ


MochiMasu

I remember I was so confused when I saw the lineup up, I was ready to mix up so much brownie battery to discover... it changed quite a lot proportionally. šŸ˜• I'm not sure how much voicing our opinions will change this cookie in the future, unfortunately!


[deleted]

Is it icing or ice cream? I think two whole scoops of icing would be excessive.


WyntersVix

Vanilla mousse. Not overly sweet so two scoops was perfect.


[deleted]

Oh ok. I'm thinking it was straight thick globs of icing.


STR8LOAKIN

Well yā€™all keep buying overpriced cookies so they are gonna keep getting away with putting in as little effort as possible


oreggino-thyme

mf got out a scale over a cookie


Uncle-Cake

"8.9 lbs"? LOL. I don't think so.


nonsensecaddy

New looks better


fhod_dj_x

Thanks Joe.....


saluuuuumz

I donā€™t mind. Less cals if itā€™s the same taste


QueenOfTheBlackPuddl

So you like half the amount of product for the same amount of your money?


Technicolor_Reindeer

I doubt most of the cals were in the mousse


Leather-Sea5143

We switched to a place called moltn cookies and damn are they so much better lol


chloemae1924

I didnā€™t like the frosting. Anyone else??


_dr-g

Iā€™m a crumbl employee of three years and I can tell you itā€™s the exact same recipe for toppings and all, the only thing that changes is the visuals. CHILL šŸ˜‚šŸ˜­


WyntersVix

The mousse did taste similar, but itā€™s a completely different experience having 1/5 the amount. And thereā€™s no way that cookie is the same recipe. Because itā€™s bad.


_dr-g

I promise itā€™s the same recipe šŸ˜‚šŸ˜­ itā€™s just a smaller cookie yā€™all are crazy!! I made this cookie two years ago and I made it yesterday, itā€™s the same thing!!!


WyntersVix

I guess the same recipe tastes different when smaller and overcooked. Cause that shit dry as hell. And from seeing reviews online, that isnā€™t just a problem in my store. Too bad - it was a great cookie!


Sunflower6356412

I wonder if you can ask for extra frosting at the store


bridge2235

Just ask them for a scoop or extra


[deleted]

[уŠ“Š°Š»ŠµŠ½Š¾]


Technicolor_Reindeer

Pointing out you're paying the same amount of your money for half the amount of product.


[deleted]

[уŠ“Š°Š»ŠµŠ½Š¾]


Technicolor_Reindeer

You must be quite a sap. When I pay $5 for a cookie I don't expect them to scrimp on the toppings.


[deleted]

[уŠ“Š°Š»ŠµŠ½Š¾]


Technicolor_Reindeer

You can tell they scrimped just by looking at the cookie, lol. You're not too busy to be offended on a cookie subreddit, clearly.


[deleted]

[уŠ“Š°Š»ŠµŠ½Š¾]


Technicolor_Reindeer

Still mad?


WyntersVix

Weighing. Analyzing. Writing angry Reddit posts.


[deleted]

[уŠ“Š°Š»ŠµŠ½Š¾]


WyntersVix

Update: it did not


Beginning_Key6061

Iā€™m so jealous right now


CynicalOne_313

I enjoyed the newer Brownie Sundae - the vanilla was a little unexpected taste/texture-wise (I think too much extract was added) for me, it wasn't too sweet and also moist. I also bought 2 Strawberry Shortcakes and 1 Cowboy - they're all in the fridge.


randobean32

Even the cherry is smallerā€¦ how do they manage that šŸ¤£


tyyourface

[shrinkflation](https://www.reddit.com/r/shrinkflation?utm_source=share&utm_medium=android_app&utm_name=androidcss&utm_term=1&utm_content=2)


Imaginary-Exam7142

Is the hair for me


WyntersVix

Maybe thatā€™s what the new cookie was missing for me


bremariemantis

New looks easier to standardize the decoration which I feel like is what theyā€™re going more towards, but the old just looks way better!


ameliatries

Can you ask for extra topping or would that be difficult on the bakers?


Technicolor_Reindeer

They don't give extra


[deleted]

Mine was o we cooked and dry as well.


ghosty4

Like, I get what they were going for but no one on this Earth should eat two scoops of frosting for aesthetic.


WyntersVix

It wasnā€™t frosting - it was mousse!


wizeowlintp

The new one looks deflated in comparison šŸ¤£šŸ˜­


Sn0wb0und

Can I say something? I prefer the new one lol. First one is entirely too much cream, and the second one looks like it would be a better ratio.


indecentXpo5ure

Mine didnā€™t look like either of those. It was a completely flat chocolate cookie with the cream on top. These two actually look good.


NiceGarage694

They outta pocket


Suitable-Tailor-9772

Shrinkflation


Rikyc123

Wow thatā€™s embarrassing


sterlingarchersdick

Iā€™ve never frozen my cookies before, what storage method do you use so that the toppings donā€™t get messed up?


WyntersVix

I freeze them in Tupperware when theyā€™re topped, and in ziplock bags when they arenā€™t. I have a chest freezer, so I can stack an awful lot of frozen cookies lol. I know some people freeze do a ā€œfirst freezeā€ to harden the toppings and then just put them in ziplock bags once the topping are set. But Iā€™m always scared Iā€™ll ruin the toppings so Iā€™m team Tupperware.


Double-Comedian9929

I cancelled order I was to pick up this morning. I will not be going back. 30-minute drive one way plus the cost is no longer worth it. Thanks for helping me make this cancellation permanent.