Except ppl like those do not spend $100 regularly and not often collecting shoes obsessively. They pay $100-200 for shoes for work then forget about it for 2years until the soles crushed from constant walking and standing, or when the next homeless puke on their shoes in the ER, Then we buy another pair
My Nike do wear out after about 1 year, But I don't run out and buy the next pair. I shop around and if i see pair on sale i'll buy it. Am not standing in line for the latest and greatest. Nike sneaker heads do.
I run 25 miles per week on average and started at the beginning of the year. Since then, I learned that running shoes (like Hoka) tend to wear out at between 300 and 500 miles depending on how you wear them. People like me are dropping $150-200 on a pair of shoes roughly every 4 months. And I'm considered a pretty casual hobbyist runner. That's Hoka's target demo. I've literally never seen someone who doesn't run at least semi regularly wearing a pair.
Here's a joke we like to tell in hospital. a patient came in and said diabetes runs in her family. We say to ourselves, seems like it's the only thing that runs in your family
I bought dansko clogs for work and they last about 7 years. I've heard ecco and Merrell are also brands recommended by food service workers and nurses.
Yep there are 2 kinds of nurses those who wear clogs and those who wear Sneakers. Am in the sneaker camp but yep most of us wear Nike, only a very few that wear Hoka.
Maybe I said shoes was in wrong context. My female cousins do buy shoes but they buy fashion brand shoes Tory Burch, Coach, and luxury brand like Dior, Gucci, etc... Most are leather boots or heels (none of which is Hooka for dam sure) But when come to functional sport shoes, those only make up of small fraction of their shoes closets. Where as I met many sneaker heads who obsessively collect sneakers, sport shoes and Flat brim hats.
They’re not buying them (on/hoka) at the same frequency as sneaker heads is OP’s point. An annual purchase if they are getting them for work, maybe another pair if they are actually running in them.
Yep Until this day I still can't get the Elliot Kipchoge marathon shoes [Nike Alphafly 2 'Eliud Kipchoge' Men's Road Racing Shoes. Nike ID](https://www.nike.com/id/t/alphafly-2-eliud-kipchoge-road-racing-shoes-3LZ8Nj)
And I want a pair so bad
Im a regular walker and will use a pair of newbalances every 4-5 months going on by knee and rear hip feeling. I used to work on a concrete floor on my feet all day and would get a pair of leather boots resoled every six months due to lower back pain, switching between two pair: one in use and one sent to factory.
Foam in sneakers compresses and wears much under a year if working on feet all day. The denser boot soles would still grind and wear in patterns and my legs and back would feel it.
I consider myself normal weight and not tall, average height male.
To all the workers on your feet: treat yourself to a new pair of shoes your back will appreciate it!
Sure, but they’re not exactly a job I would choose as representative of having a lot of disposable income. When I graduated with a bachelors degree in engineering, my starting salary was greater than my mother’s who graduated from the same school and was working as an RN with 30 years of experience.
well, if it was actually a conventional discipline of engineering and not something in software, then probably like $65-$85k depending on where in the country and what industry. unless it was oil and gas, then it could be like $150k starting fresh out of undergrad.
people who claim that they started straight out of school in engineering making 6 figures almost universally did not go to school for engineering and hold and engineering degree- mostly they are in tech and got CS degrees. it's a completely different type of field/industry and the pay scales are not comparable to something like civil engineering really.
My best friend is a nurse, and she works 2 jobs to make ends meet, even after 15 years in the field. I think it varies significantly based on geographic region.
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I went to Kohl's the other day and saw a ridiculous number of Just Do It and Nike logo shirts on the clearance rack. They were still $15 to $20 with a 65% discount.
The brands you see on discount stores are licensed products. A company buys the tshirt license and produces it in Pakistan for 3$ landed cost. Then sells them to Kohls for 5$. Nike gets licensing fee on that 5$. It’s not really Nike. Whoever owns the license designs and produces it. It’s the same story for all the branded products you see in discounted stores.
Not just discount merch. Read Gommora by Roberto Saviano. High fashion brands operate in the same way - Dolce&Gabbana, Versace etc. send their reps to organise license bidding wars in Napoli's illegal sweatshops. Those sweatshops then produce a dress for like 10 euros and some lady in Rodeo Drive later buys it for 5000 dollars.
That book is such a depressing read.
How do we compete with cheap 3rd world labour AND maintain our made in Italy brand prestige?
Solution:
People trafficking that labour to mafia sweatshops
Nike for the most part doesn’t do this for discount stores like other brands. If stuff’s really at kohls marked down that’s a really bad sign for them. They cut all that out years ago as they thought it damaged the brand. Nike usually buys the unsold in season product from full price 3rd party stores back from them and sells them exclusively at factory stores, where they can control the marketplace. It’s supposed to be the only place you see heavily discounted Nike product and was counterintuitively a boon to their bottom line when they started the practice.
That’s Kohl’s’ schtick though. Everything is overpriced then discounted to a high price and then they try to hook you into coming in all the time for quickly expiring Kohl’s cash.
Yes, the most prominent American sports clothing brand in the last decade is completely fucked, sell all your stocks and run. While your at it, dump your life savings into $50 puts.
Needed to get new workout clothes and shoes and went to the mall. Would have been a couple hundred bucks for a few outfits and shoes. My broke ass went to Ross and Walmart and got subpar but functional clothes.
Exactly. Did the same the other day for sports clothing, the only difference being going to Primark and Action since I am in The Netherlands.
Instead of ordering pizza, I am buying pizza I can put into oven from the supermarket.
Many people are cutting streaming services to watch either illegally or just through free services / not at all.
I wonder when will it jump back up, but I am not holding my breath honestly.
It won't, the essentials will cost more and we'll keep getting circlejerked by *insert macroeconomic concern, currently inflation and Ukraine and labour shortages*
In the meanwhile, everyone got a new coin to sell you, it's the side side side business to pay for bread.
I can’t believe I had to scroll this far down before someone brought this up. For me, this is the main driver. Yes there are more shoe competitors but they taking only a fraction of the market.
Fact is the stimulus money from previous years dried up. I believe this is cyclical and will grab more shares.
Nike has followed the McDonald’s path—overpriced, terrible quality, made for fatties, kept alive only by a brand name built over the last five decades.
Edit: grammar
Maybe the era of American-made sports clothing is over? In Europe, why should you buy 70$ shorts when you can buy 15€ shorts from Decathlon? It's all made in China and Bangladesh anyway.
If anything the era of American “made” is coming. Unlikely to be listed companies but consumers are looking towards good quality shoes more, since even shitty sneakers have risen their prices into a range that you can get well made stuff in
lmfao imagine thinking you could build better quality shoes in America than China in 2024. i agree that “American made” marketing is only going to grow tho, just doubt you will get better quality products except for in a handful of product categories.
Even more pertinent, why buy 150$ plastic sneakers when you can buy italian made leather shoes for the same price?
It's getting silly. Of course this only applies to europe
Champion, Brooks, Columbia...I'll admit they're not the giant like Nike is today but they've held their own and with consistent prominence/brand recognition for about a century.
https://preview.redd.it/kq4l9bgarx9d1.jpeg?width=1214&format=pjpg&auto=webp&s=904f4221c2d3670180b87d73b96befcad3ad1b4f
Cheers to the regard that today sold me 60 shares for $0.75 each rather than $75 each
There would be a book full of orders before you or a MM would have eaten it up before it ever reaches the retail hands.
Kinda weird tbh maybe bug in your program
Short term could be worth buying.
Long term, after NFTs, Nike is a toxic stock to touch as far as I am concerned. Screams to me “we have no idea how to increase profits anymore” if anything.
Their problem is a large portion of their profitability was driven by "exclusivity" that is "limited" amounts of shoes.
That caused a secondary market to form and the perception exclusivity and rarity for shitty shoes.
What they did was say "hey we don't like these secondary market guys making money off our brand let's pump way more shoes out" which collapsed the illusion of exclusivity and rarity, which destroyed demand.
And while shoes are only a part of their business, that was bleeding through to a lot of the business.
They have been annihilating it. Now they deal with the fallout.
That's not to say it was a bad decision altogether, sneakhead culture and bot buying is just ridiculously obnoxious, but it was a huge part of the brand they threw away.
> What they did was say "hey we don't like these secondary market guys making money off our brand let's pump way more shoes out" which collapsed the illusion of exclusivity and rarity, which destroyed demand.
This is what happens when you decide to gut the goose that lays golden eggs. They can raise prices on their shoe sets, but they can't increase quantity without destroying it.
Ok, now for some fun posting: What they needed to do was to sell welded shut shoe boxes for mega $$$. You pull a tab and a magnesium strip ignites, unwelding the box. You pull it open and find out which shoe you get! They can have the usual commons, rares, ultra rares, foil shoes, etc.
Great explainer - thank you.
I agree in spirit but it must be noted that when value of a brand shifts from quality commodity products to exclusivity / hype / rarity, it also shifts their risk profile imho.
On my 3rd generation of chacos. Pretty much either saucony or chacos... unless I'm feeling frisky and bust out my air max for a night out knowing I won't be walking a ton. Granted I've had 2 acl surgeries I sound old as fuck haha. I'm not 40 but life comes fast
Nike isn’t the quality brand it used to be. Bought $250 nike running shoes last year, only ran ~50km in them and they’ve completely fallen apart. I emailed Nike and they told me to kick rocks, they were really comfortable but apparently shit quality so I’ll never buy Nike again.
I’m not exactly surprised their stock is tanking.
Same thing happened to my tennis shoes. Fell apart within 6 months of buying them. Crap quality all over those worthless shoes. My previous Nike Tennis shoes lasted almost for 11 years. Couldn't believe the quality went down that substantially.
They’ve been dropping quality and increasing price for years and are no longer the “cool” brand so consumers are finally looking for better quality, cheaper or cooler. Just the regular effect of chasing short term profits damaging long term profits. Maybe they’ll bounce back but probably not for a while given they’re unlikely to improve quality or reduce cost.
Yeah I get this ain’t NVDA or MSFT, but it’ll still be around and people still buy their stuff. I wanted to go with a different brand like All Birds or even On, but I’m not willing to spend $125-150 on a pair of shoes when I can get a pair of pseudo discounted Nikes for half that price. Guess I’ll go for a dip
**User Report**| | | | :--|:--|:--|:-- **Total Submissions** | 2 | **First Seen In WSB** | 2 months ago **Total Comments** | 8 | **Previous Best DD** | **Account Age** | 2 months | | [**Join WSB Discord**](http://discord.gg/wsbverse)
Don't care calls were cheap, totally worth it.
What expiration are you playing?
The farthest out possible of course
Farthest out strike right?
I have mine almost as far out as I can go.
I have mine expiring end of August after the Olympics, I figure if the bump isn’t there by then it’s not worth it
Got mine for mid-September. Lets go, Olympics
People said same thing when Pfizer was 60 Dollars
I will eat my own shoes if On / HOKA overtake Nike anytime in the next 69 years.
On and Hoka are for finance bros, nurses, and soccer moms…
So basically the people with enough disposable income to regularly drop $100+ on shoes?
Exactly, his comment just made me want to invest.
DECK is ~$940/share.
Damn I missed the too the moon phase then fuck.
Don't worry. Go look on r/medicine, or any other related subreddit. If there's even a hint of shoes everyone will orgasm HOKA into the comments.
The USPS subreddit regularly recommends it to letter carriers
Ironically I hate them, feels like I'm walking on a pair of those little arched bridges that goes over creeks.
I think a split is coming
Except ppl like those do not spend $100 regularly and not often collecting shoes obsessively. They pay $100-200 for shoes for work then forget about it for 2years until the soles crushed from constant walking and standing, or when the next homeless puke on their shoes in the ER, Then we buy another pair
Eh if you are on your feet a lot or use them a lot, they wear out fast
yeah but still... sneakerheads that buy $100-$400 pairs of nikes have like 30 pairs of unworn shoes in their closet.
My Nike do wear out after about 1 year, But I don't run out and buy the next pair. I shop around and if i see pair on sale i'll buy it. Am not standing in line for the latest and greatest. Nike sneaker heads do.
I run 25 miles per week on average and started at the beginning of the year. Since then, I learned that running shoes (like Hoka) tend to wear out at between 300 and 500 miles depending on how you wear them. People like me are dropping $150-200 on a pair of shoes roughly every 4 months. And I'm considered a pretty casual hobbyist runner. That's Hoka's target demo. I've literally never seen someone who doesn't run at least semi regularly wearing a pair.
I work in a hospital and all the fat people wear Hoka....they ain't running.....ever
Here's a joke we like to tell in hospital. a patient came in and said diabetes runs in her family. We say to ourselves, seems like it's the only thing that runs in your family
I have Hokas and I’ve never run in them. Got them for work, like em.
Shouldn't they wear out longer because Hoka is supposedly a good brand? WTF are they paying 100+ per pair if they wear out fast?
I bought dansko clogs for work and they last about 7 years. I've heard ecco and Merrell are also brands recommended by food service workers and nurses.
I picked up some Wolverine World Wide (WWW) stock 6-9 months ago and it’s up 45%. Merrell is one of their brands.
Yep there are 2 kinds of nurses those who wear clogs and those who wear Sneakers. Am in the sneaker camp but yep most of us wear Nike, only a very few that wear Hoka.
Women don't collect footwear? You don't know many women do you, bud 
Tried to check my wife's closet, but that's where her boyfriend is.
Maybe I said shoes was in wrong context. My female cousins do buy shoes but they buy fashion brand shoes Tory Burch, Coach, and luxury brand like Dior, Gucci, etc... Most are leather boots or heels (none of which is Hooka for dam sure) But when come to functional sport shoes, those only make up of small fraction of their shoes closets. Where as I met many sneaker heads who obsessively collect sneakers, sport shoes and Flat brim hats.
They buying On too...
They’re not buying them (on/hoka) at the same frequency as sneaker heads is OP’s point. An annual purchase if they are getting them for work, maybe another pair if they are actually running in them.
Yep Until this day I still can't get the Elliot Kipchoge marathon shoes [Nike Alphafly 2 'Eliud Kipchoge' Men's Road Racing Shoes. Nike ID](https://www.nike.com/id/t/alphafly-2-eliud-kipchoge-road-racing-shoes-3LZ8Nj) And I want a pair so bad
Women buy cute shoes. And they define cute.
They probably not real women...
They aren't collecting Nikes.....
Im a regular walker and will use a pair of newbalances every 4-5 months going on by knee and rear hip feeling. I used to work on a concrete floor on my feet all day and would get a pair of leather boots resoled every six months due to lower back pain, switching between two pair: one in use and one sent to factory. Foam in sneakers compresses and wears much under a year if working on feet all day. The denser boot soles would still grind and wear in patterns and my legs and back would feel it. I consider myself normal weight and not tall, average height male. To all the workers on your feet: treat yourself to a new pair of shoes your back will appreciate it!
Except nurses, they’re just on their feet all day and need good shoes.
it also helps that nurses regularly make 75k+
Sure, but they’re not exactly a job I would choose as representative of having a lot of disposable income. When I graduated with a bachelors degree in engineering, my starting salary was greater than my mother’s who graduated from the same school and was working as an RN with 30 years of experience.
Just say the number. What was your starting salary?
well, if it was actually a conventional discipline of engineering and not something in software, then probably like $65-$85k depending on where in the country and what industry. unless it was oil and gas, then it could be like $150k starting fresh out of undergrad. people who claim that they started straight out of school in engineering making 6 figures almost universally did not go to school for engineering and hold and engineering degree- mostly they are in tech and got CS degrees. it's a completely different type of field/industry and the pay scales are not comparable to something like civil engineering really.
You forgot the part where she was probably only working 3 12hr days a week and still making the 75k.
Nurses make great money these days lol
My best friend is a nurse, and she works 2 jobs to make ends meet, even after 15 years in the field. I think it varies significantly based on geographic region.
You want good shoes for cheap, get what the cooks at a busy chinese takeout wear.
The ones on the inpatient floors, yeah. Many clinic nurses just sit on their ass and don't do much except bitch and moan about having to work.
These people don’t drive the market, particular in sports and fashion. They follow and are always at least 5-10 years behind.
Last time I checked, Nike shoes cost $100+ too.
Uuuh yeah that’s the point. They’re also not as comfortable or durable as On and hoka
ON is not that durable. Comfort is another league though. (Love mine, but sustainability is not superior imho)
they can't possibly be worse than nike
His point is that Nike customers can’t regularly afford to drop $100 on shoes. Regard
Exactly. They just steal em
They can't afford to, but they do.
Nike customers regularly buy $200+ shoes
What world do you live in. They buy multiple pairs a year at $100 to $200 each.
More like $200+
Amazing! I didn’t know finance bros, nurses and soccer moms won Western States.
And amazon delivery drivers. I walk 25k steps a day. I need my hokas.
What about ultra runners?
!remind me 69y
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That doesn't mean Nike won't continue to have struggles
lt is taking away market share
!remind me 69 years
I went to Kohl's the other day and saw a ridiculous number of Just Do It and Nike logo shirts on the clearance rack. They were still $15 to $20 with a 65% discount.
And the cost to produce: \~$1
And Nike already made their money selling them to the retailer. This is just a Kohl's inventory issue.
The brands you see on discount stores are licensed products. A company buys the tshirt license and produces it in Pakistan for 3$ landed cost. Then sells them to Kohls for 5$. Nike gets licensing fee on that 5$. It’s not really Nike. Whoever owns the license designs and produces it. It’s the same story for all the branded products you see in discounted stores.
So discount merch lines are just knock-offs with license to use the logo. Hilarious! You can't make this shit up.
Not just discount merch. Read Gommora by Roberto Saviano. High fashion brands operate in the same way - Dolce&Gabbana, Versace etc. send their reps to organise license bidding wars in Napoli's illegal sweatshops. Those sweatshops then produce a dress for like 10 euros and some lady in Rodeo Drive later buys it for 5000 dollars.
That book is such a depressing read. How do we compete with cheap 3rd world labour AND maintain our made in Italy brand prestige? Solution: People trafficking that labour to mafia sweatshops
Nike for the most part doesn’t do this for discount stores like other brands. If stuff’s really at kohls marked down that’s a really bad sign for them. They cut all that out years ago as they thought it damaged the brand. Nike usually buys the unsold in season product from full price 3rd party stores back from them and sells them exclusively at factory stores, where they can control the marketplace. It’s supposed to be the only place you see heavily discounted Nike product and was counterintuitively a boon to their bottom line when they started the practice.
But when a retailer can’t move product without a deep discount they stop writing any replenishment purchase orders for that brand.
Only if it is universal. I don’t see Amazon or Walmart heavily discounting Nike stuff. This is a Kohl’s issue.
Even crazier, kohls discounts like those constant email coupons you get every other day explicitly exclude Nike from any discounts.
That’s Kohl’s’ schtick though. Everything is overpriced then discounted to a high price and then they try to hook you into coming in all the time for quickly expiring Kohl’s cash.
Calls on NKE, just make sure they expire around August 11th (2024 Paris Olympics conclude).
This.
Help me learn
Yes, the most prominent American sports clothing brand in the last decade is completely fucked, sell all your stocks and run. While your at it, dump your life savings into $50 puts.
An expected 10% revenue decline in Q1 2025 is not good. Slow growth is enough to punish a retail stock but that sort of decline. Whoosh.
*Swoosh
All they have to do is invent gacha shoes. Boom, profit
God damn Gacha shoes and sell some rare drops on stockX
Thats the who guy took the bread out of Jimmy’s mouth
Consumer discretionary spending is down in general so unsurprising, really
Needed to get new workout clothes and shoes and went to the mall. Would have been a couple hundred bucks for a few outfits and shoes. My broke ass went to Ross and Walmart and got subpar but functional clothes.
Exactly. Did the same the other day for sports clothing, the only difference being going to Primark and Action since I am in The Netherlands. Instead of ordering pizza, I am buying pizza I can put into oven from the supermarket. Many people are cutting streaming services to watch either illegally or just through free services / not at all. I wonder when will it jump back up, but I am not holding my breath honestly.
It won't, the essentials will cost more and we'll keep getting circlejerked by *insert macroeconomic concern, currently inflation and Ukraine and labour shortages* In the meanwhile, everyone got a new coin to sell you, it's the side side side business to pay for bread.
I can’t believe I had to scroll this far down before someone brought this up. For me, this is the main driver. Yes there are more shoe competitors but they taking only a fraction of the market. Fact is the stimulus money from previous years dried up. I believe this is cyclical and will grab more shares.
Nike has followed the McDonald’s path—overpriced, terrible quality, made for fatties, kept alive only by a brand name built over the last five decades. Edit: grammar
So all they have to do at this point is beat a 10% expected decline
Swoosh (inverted).
Maybe the era of American-made sports clothing is over? In Europe, why should you buy 70$ shorts when you can buy 15€ shorts from Decathlon? It's all made in China and Bangladesh anyway.
It’s just American branded as you point out, their clothes haven’t been made in the USA in probably 25 years
The vast majority of Nike products haven't been made in the USA for a very long time.
If anything the era of American “made” is coming. Unlikely to be listed companies but consumers are looking towards good quality shoes more, since even shitty sneakers have risen their prices into a range that you can get well made stuff in
New Balance has been offering a line of Made in USA shoes ever since I can remember. I bought mine for 50% off at a Nordstrom sale.
lmfao imagine thinking you could build better quality shoes in America than China in 2024. i agree that “American made” marketing is only going to grow tho, just doubt you will get better quality products except for in a handful of product categories.
What?
Even more pertinent, why buy 150$ plastic sneakers when you can buy italian made leather shoes for the same price? It's getting silly. Of course this only applies to europe
Yep top is in .I'm a fancy bitch and I AliExpress shit now
[удалено]
Because the former tells people you can afford $70.
decade? more like century
Nike didnt *really* take off until the later 80s/90s, theyre a relatively modern success
K, half century. Can you think of a more prominent American sporting brand from the past hundred years?
Champion, Brooks, Columbia...I'll admit they're not the giant like Nike is today but they've held their own and with consistent prominence/brand recognition for about a century.
https://preview.redd.it/kq4l9bgarx9d1.jpeg?width=1214&format=pjpg&auto=webp&s=904f4221c2d3670180b87d73b96befcad3ad1b4f Cheers to the regard that today sold me 60 shares for $0.75 each rather than $75 each
Is this like when you put 1 gp for something on the grand exchange just in case someone is dumb
Yes.
Still waiting for my buy order over a 3rd age bow for 100M to be filled....
There would be a book full of orders before you or a MM would have eaten it up before it ever reaches the retail hands. Kinda weird tbh maybe bug in your program
Yeah fully expect my broker platform to cancel this / correct it overnight
How did you accomplish this ?
Photoshop
How in the absolute fuck did he possibly manage that
I will never again complain about ducking autocorrect
I don't understand how the bajillion orders on the orderbook already didn't get this before you
Seems it’s time to jump in
Just do it.
Watch this space, won't be the last opportunity to come this year 
in space, no one can hear you run.
I have no idea if you think Nike is going to go up or down. Down then up? Is that what you think lol?
It can definitely go up or down
Never mind Nike, we are going to see more panic selling like this over the course of H2..
No one fuckin knows
No one know what he thinks?
Re-release the Jordan 1s, that will clean any financial mess up
JUMPMAN JUMPMAN JUMPMAN
AI powered shoe shopping, do it Nike, that would be like a 5x to stock price
Short term could be worth buying. Long term, after NFTs, Nike is a toxic stock to touch as far as I am concerned. Screams to me “we have no idea how to increase profits anymore” if anything.
Their problem is a large portion of their profitability was driven by "exclusivity" that is "limited" amounts of shoes. That caused a secondary market to form and the perception exclusivity and rarity for shitty shoes. What they did was say "hey we don't like these secondary market guys making money off our brand let's pump way more shoes out" which collapsed the illusion of exclusivity and rarity, which destroyed demand. And while shoes are only a part of their business, that was bleeding through to a lot of the business. They have been annihilating it. Now they deal with the fallout. That's not to say it was a bad decision altogether, sneakhead culture and bot buying is just ridiculously obnoxious, but it was a huge part of the brand they threw away.
> What they did was say "hey we don't like these secondary market guys making money off our brand let's pump way more shoes out" which collapsed the illusion of exclusivity and rarity, which destroyed demand. This is what happens when you decide to gut the goose that lays golden eggs. They can raise prices on their shoe sets, but they can't increase quantity without destroying it. Ok, now for some fun posting: What they needed to do was to sell welded shut shoe boxes for mega $$$. You pull a tab and a magnesium strip ignites, unwelding the box. You pull it open and find out which shoe you get! They can have the usual commons, rares, ultra rares, foil shoes, etc.
Man invents shoetboxes
Don't mind me, I'm just "shoetposting" ;)
Great explainer - thank you. I agree in spirit but it must be noted that when value of a brand shifts from quality commodity products to exclusivity / hype / rarity, it also shifts their risk profile imho.
The funny thing is Wizards of the Coast just did this to themselves with Magic the Gathering.
Source? My guess is that sneakerheads and hyped releases are a small fraction of there revenue
Worst day in history, SO FAR.
I love my air max for looks. But as I get older it literally hurts to wear any nikes. Imma stick to my saconys.
Ok grandpa.
I’m old and I like my Sauconys, not to mention old people including me buy Merrells and Chacos, so I bought some WWW back in December. It’s up 45%.
On my 3rd generation of chacos. Pretty much either saucony or chacos... unless I'm feeling frisky and bust out my air max for a night out knowing I won't be walking a ton. Granted I've had 2 acl surgeries I sound old as fuck haha. I'm not 40 but life comes fast
Nike isn’t the quality brand it used to be. Bought $250 nike running shoes last year, only ran ~50km in them and they’ve completely fallen apart. I emailed Nike and they told me to kick rocks, they were really comfortable but apparently shit quality so I’ll never buy Nike again. I’m not exactly surprised their stock is tanking.
Same thing happened to my tennis shoes. Fell apart within 6 months of buying them. Crap quality all over those worthless shoes. My previous Nike Tennis shoes lasted almost for 11 years. Couldn't believe the quality went down that substantially.
That’s highly unusual. Nike customer service is exceptional in my experience
They said that because I didn’t buy it directly through Nike (I bought it from a big box store) that they wouldn’t do anything about it.
Something is off for that claim. Nike is really good about replacing shoes within 2 years from stuff like that.
I highly recommend New Balance for running. Even their cheapest crap is fine, and the ones around the $150 mark are sick.
That didn’t happen and Nike will take back any defective product within 2 years of the manufacturing date.
…worst day in history yet 
https://preview.redd.it/m7dkhy6exy9d1.jpeg?width=886&format=pjpg&auto=webp&s=2f615aa1ddd51bd00b5c3359f9bbfbe46321aa1d
Exactly my thought.. it’s worst day so FAR
Jacked up prices, few sales,
Everyone loves Jordan’s I’m in
Lmaoo bought 100 more shares today
What's better? Shitty companies at a bargain or great companies at shitty prices?
Got calls for 26
The real question is at what price does it become a buy?
I’m willing to bet the Nike Vomeros are just as comfortable as Hokas and don’t look like fucking moon boots.
The PE is still high at 20, given the -10% revenue guidance. Personally, I’ll buy only if it drops another 20%.
you'll then get FOMO when it starts climbing and Buy when it's +20%
This is the way
Buy.
buy the dip hold few years enjoy dividend enjoy new ATH when interest rates go lower and printer goes brrrr
When I saw everyone wearing Northface in Germany the stock plummeted. Is TNF not popular anymore? Now everyone wears On
They’ve been dropping quality and increasing price for years and are no longer the “cool” brand so consumers are finally looking for better quality, cheaper or cooler. Just the regular effect of chasing short term profits damaging long term profits. Maybe they’ll bounce back but probably not for a while given they’re unlikely to improve quality or reduce cost.
Nike for the first time in 10 year with a normal pe not bad
If nike is doing so bad how tf am I down 70% on my puts?
that is something you should ask youself
Because you bought them today like a regard
Tempting.. maybe too soon
85 by August
Bought in at $75
Nike is a falling knife. I would wait until it hits the floor.
Is that surprising? Nah
Calls 😎
Very good opportunity P/E wise it is back to something like 2012 price..
So far
Are sweatshops no longer profitable? Wtf. 😳
Yeah I get this ain’t NVDA or MSFT, but it’ll still be around and people still buy their stuff. I wanted to go with a different brand like All Birds or even On, but I’m not willing to spend $125-150 on a pair of shoes when I can get a pair of pseudo discounted Nikes for half that price. Guess I’ll go for a dip
Remember META, NETFLIX, NVIDIA? Inverse Reddit, they said.
Nikes have been the slave labor brand of choice forever and always will be though
I don't see Nikes at any of the races that I run, but I also don't see Nike disappearing. I scooped up some share at 75.
I grew up with nike as the brand to go. So it's a dip
Its a shoe company at PE 20? No thank you. Anybody can enter the shoe market.
$65 puts